Markus Egger on stage beside a red-draped standing table

Ideas · Experience · Impact

Technology for a more open and prosperous future.

I work at the intersection of technology, business and society — helping organizations and people turn innovation into real-world value.

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Technology

Modern engineering, AI and digital platforms that create real impact.

Entrepreneurship

Building companies, communities and lasting value.

Europe & Society

A stronger, more innovative and sovereign Europe in a global world.

Speaking

Keynotes, executive briefings and conversations that connect ideas with action.

Insights

Ideas at the intersection of technology and society.

Analysis and practical perspectives on software, AI, digital sovereignty, business and Europe.

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By Markus · CODE Magazine

All articles
CODE Magazine issue cover

Editorials

CODE: Five Years Ago

Markus finishes up his series on the last 30 years with a look at the most recent changes in computing and what’s been happening with the business of CODE.

CODE Magazine issue cover

Editorials

CODE: 10 Years Ago

Markus reflects on the technological developments and setbacks over the past decade, focusing on Microsoft's challenging release of Windows 8 and the underwhelming Windows Phone. He highlights Microsoft's struggles with the ill-received WinRT application platform and the poorly implemented Windows App Store, marking a period of significant brand value decline under Steven Sinofsky and Steven Balmer. Markus contrasts these with the era's broader tech landscape, including advancements by Apple and Google, the rise of cloud computing, and notable trends in software development, gaming, and popular culture.

CODE Magazine issue cover

Editorials

CODE: 15 Years Ago

Markus continues his reflection on what the CODE Group company, the magazine, and the industry have been up to since around 2008, the period of modern development.

At home in two worlds

Connecting North America and Europe.

World map showing a connection from Houston, Texas, to Salzburg, Austria

Decades of experience operating in both the U.S. and Europe give me a unique perspective on technology, business and the opportunities ahead — and how to turn them into impact.

My Story
CODE Magazine: 2026 - November/December

Current CODE Magazine issue

2026 - November/December

Developers can build faster, smarter, and more secure software with AI and the cloud. In this issue of CODE Magazine, learn how model distillation shrinks large language models into small, private models that run locally, and go beyond LoRA fine-tuning with QLoRA, prompt tuning, LLM-as-a-judge evaluation, and ONNX deployment. Discover why AI-assisted coding needs team-level guidelines, and why agentic coding makes dependency selection a critical software supply chain security decision. Build low-latency edge computing systems with .NET, Azure IoT Edge, and Native AOT. Finally, streamline Azure API development in VS Code, from OpenAPI contracts and Azure Functions to Azure API Management and GitHub Actions automation.

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reTECH Europe

Europe & Digital Sovereignty

A more open, resilient and digitally sovereign Europe.

Europe has the talent, the technology and the opportunity to shape a more independent digital future — built on practical innovation, trusted platforms and real choices.

“Technology should empower people and strengthen democracies.”